Creative Direction: Dino Manuel
Art Director: Keith Liban
Designer: Ralph Rodriuez
WSL team:
VP of Creative: Chad White
Creative Director: Jason Pennings
Team Dyno was asked by the WSL to come up with a whole new
identity for a promotional campaign. We strategized ways to reach a wider audience and diversify their fan-base. The project took inspiration from South Africa’s bold and colorful scenography to garner industry recognition and pave a fresh path for the brand.
